MAKE EACH CHOICE COUNT.
The A3 starts as a road car and develops through a considered sequence of work. The first interior strip-down is complete. The next stages will be documented as they happen.
01 / THE PROJECT
Our name starts at Spa-Francorchamps and carries a little of Liège and southern Luxembourg with it. Three people, one family motorsport project.
OUR NAME
Our story starts at Spa-Francorchamps. Eau Rouge runs beneath the track at the foot of the Raidillon. The stream takes its name from the rusty colour of its iron-rich springs. Above it, the track climbs left, right, then left again toward a crest you cannot fully see from below.
That sequence gave us our name: Red from Eau Rouge, Crest from the top of the Raidillon. The red and purple line in our logo is our interpretation of that movement.
Jimmy comes from the Liège region, where the hills left by coal mining still shape the landscape. Those crests echo the second half of our name. Across the border, southern Luxembourg’s Minett is known as the Terres Rouges for the colour of its iron ore. The iron that colours the springs at Spa is a link we like to see between the circuit and our Luxembourg roots.
A crest can also mean a family emblem. That feels right for a project shared by Jimmy, Alicia and Sofia. We approach the build and the driving in our own ways, with a shared curiosity about what comes after the next bend.
Different instincts. One trajectory.

PRACTICE BETWEEN LAPS
Simulator sessions offer a place to repeat, focus and try the next decision. Each one adds to the lessons Alicia and Sofia bring back to the circuit and the workshop.
OUR APPROACH
The A3 starts as a road car and develops through a considered sequence of work. The first interior strip-down is complete. The next stages will be documented as they happen.
Alicia and Sofia have their own pace and their own style. The point of each session is to understand a little more and enjoy the process.
There are drivers, workshop decisions and partners behind every chapter. Their work deserves more than a logo in a corner.
THE ROAD SO FAR
Alicia completed a 15-lap Ferrari F430 driving course at Chambley in November.
Alicia added laps at Spa-Francorchamps in a CLA 250. Sofia continued building experience in karting, sim racing and coached driving.
The interior came out and approximately 130 kg was removed as the build entered its first phase.
Safety equipment, driving position and chassis choices will shape the next chapter.
MEET REDCREST
Get to know the people behind the name.
Meet Alicia and Sofia